Information technology (IT) and innovation have become essential drivers of growth and competitiveness for businesses today. However, this quest for innovation is accompanied by a series of major challenges.

Cybersecurity has become a paramount concern, with the need to identify and mitigate vulnerabilities to protect sensitive data and critical systems.

At the same time, compliance with personal data protection regulations is crucial, as companies must balance innovation with respect for privacy and regulation.

By optimizing operational processes, companies can not only improve efficiency and reduce costs, but also increase customer satisfaction by offering personalized products and services that meet specific needs.

Anticipation of technological developments is also essential to remain competitive in the market and to optimize investments by aligning technologies with the company's strategic objectives.

Finally, reducing the risks associated with technological choices is a constant challenge, requiring careful evaluation of available options and proactive management of potential threats.